Examinando por Autor "Piedrahita Correa, Maria Paulina"
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Publicación Acceso abierto Plan del Negocio “ON.SHOES” Dedicada a la producción y comercialización de calzado juvenil a través de una plataforma virtual(2012) Piedrahita Correa, Maria Paulina; Echeverry Correa, Francisco JavierThe present business plan is based on determining the viability of the creation of a virtual company dedicated to the production and commercialization of customized footwear to young people between 17 and 30 years in the Metropolitan Area of the Aburrá Valley of 4, 5 and 6 layers. This platform allows the consumer to choose among a big range of styles, clothes and accessories so that, by using an electronic tool, it creates a unique and inimitable footwear. Also, it was considered to open a shop in the future where the costumer can directly go to design and to buy the footwear.