Revista Soluciones de Posgrado

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Acceso abierto
Proyecto urbanístico Camino del Indio, municipio de Barbosa
(2014-05-12) Posada-Vélez, L. M. (Lina María); Toro-Quijano, A. J. (Antonio José)
The article talks about the definition of the guidelines for the formulation and development of the city-planning project “The Indian Way” in Barbosa (Antioquia), as structuring and articulator axis of the public space system of the municipality, recognizing with harmonic way the cultural, natural, and landscaping conditions that, together the Medellín river, turn it a solid element of planning. With the definition the intention is advancing in the formulation of the project, which only is identified in the Metropolitan Directives of Territorial Ordering. These guidelines will be given to the municipal administration of Barbosa and to the Metropolitan Area of the Valley of Aburrá, so that they are constituted in a fundamental tool for development and the project is part of the Metropolitan Agenda.
Acceso abierto
Determinación de la estructura de capital de las empresas colombianas
(2014-05-12) Wadnipar-Herazo, S. M. (Sandra Milena); Cruz-Merchán, J. S. (Juan Sergio)
The analysis that is made in this paper has as a purpose to find if in Colombia the shareholder rationality has into account the hierarchical order of the financing sources, which is the main contribution of the Pecking Order Theory, or if cost balance model versus debt benefits is followed, which is explained for the Tradeoff Static Theory, or if, on the contrary, there is not a shareholder behavior related with this theories.
Acceso abierto
Valoración de una empresa de representaciones turísticas en Antioquia
(2014-05-12) Garzón-Palacio, F. J. (Francisco Javier); González-Posada, A. (Alejandro)
This article describes the development of a model of valuation by means of the method of net present value of free cash flows for a company of tourist representations in Antioquia acting in different business niches, especially in the representation of an international airline of passengers transportation, an international rent a car company, a network of hotels abroad and a local company of transportation to Rionegro airport and in the distribution of prepayment phone card for international calls. At the end of the exercise, considering variable, like the opportunity cost, volatility of the sector, policies of portfolio, and exchange rate, the value of the company is obtained, which facilitates the decisions and the generation of financial recommendations.
Acceso abierto
Recuperación urbanística del corredor urbano de la salud Juan del Corral
(2014-05-12) Naranjo-Jaramillo, M. V. (María Victoria); Pardo-Cárdenas, D. A. (Diego Augusto)
With the constructions of the Hospital San Vicente de Paul building at Medellín, started a new zone vocation in their surroundings. Several health institutions have being settled close to 51D avenue, “Avenida Juan del Corral”. The main ones are the Hospital itself, the Clínica León XIII, the faculties of medicine, public health, odontology, and nursery of Universidad de Antioquia and Clínica CES and Universidad de Antioquia IPS. A spontaneous increase of ground uses related with health was generated, and is still growing. From the point of view of urban planning, this is an opportunity to re-order and to improve the nearby districts. Generation of positive conditions for the surroundings development is one of the city authority’s responsibilities, especially when the recognition of Medellín by their high-quality health services is a city objective. Accordingly with this issue, the aim of this academic document is to offer to planning authorities guidelines to generate urban-favorable conditions for the Avenida Juan del Corral, with the purpose of being transformed and known as the “Medellín Health Boulevard”.
Acceso abierto
Relatoría del foro-debate Venta de ISA e Isagén
(2014-05-12) Londoño-Álvarez, C. F. (Carlos Felipe)
Acceso abierto
Medición y análisis de un modelo para determinar la estructura óptima de capital
(2014-05-12) Grajales-Bedoya, D. D. (Duvan Dario)
The way in which a company finances itself is named the capital structure. Actually, the capital structure talks about the proportion of debt financing that the company has and their leverage rate. The capital structure election is a simple compensatory interchange risk-yield. A critical aspect of the capital structure is to answer the question if this affects the company value. Capital structure is not a static result; it varies in time, with base in the fluctuations of the external and inner variables affecting an economic sector or a company, and even, they can change with the expectations of growth held. This paper firstly reviews the existing theory in the capital structure field, then designs a model with a clear methodology that can be found from a minimum cost and a maximum value from the company point of view to determine an optimum composition of the capital structure.
Acceso abierto
Valoración de un proyecto de inversión a través de opciones reales para una empresa colombiana del sector de telecomunicaciones
(2014-05-12) Salazar-González, L. M. (Lina María)
The traditional methods of discount as the net present value (NPV) not always express appropriately the flexibility of management of a determined investment project. Generally, the accomplishment of the future flows can be different from those were initially considered; when new information is obtained and the uncertainty on the future flows is solved, it is possible to review the strategy thought to carry it out. For that reason, in this work the basic theory of the real options and its application in the evaluation of investment strategies for a Colombian company of the telecommunications sector are exposed. It is insisted on the influence of the flexibility in the formation of strategies and the decision making, considering the impact of the uncertainty that surrounds the company and that could raise its value if it counted on more flexible structures.
Acceso abierto
Análisis de proyecciones y valoración de una compañía del sector de alimentos
(2014-05-12) Pérez-Linaza, A. (Andrés); Muñoz-Aristizábal, C. (Camilo)
The project consists in the valuation of a Colombian company following the method of discounted free cash flow, using a financial model that allows projecting the future performance of the company. The valuation project is described, including the used method, the historical evolution of the company, the assumptions of projection, the financial projections, the calculation of the value and the statistical sensitization, with use of software Crystal Ball. The article ends with some recommendations and conclusions for the valuation of the company, based in the experience of the authors during the project, as well as in its academic and professional trajectory.
Acceso abierto
Equipamiento urbano en el sector educativo del municipio de Envigado
(2014-05-12) Gómez-Herrera, J. M. (Juan Mauricio); Montoya-Montoya, J. C. (Juan Carlos)
This document portrays the current situation of urban equipment in the municipality of Envigado in the education sector, specifically in reference to its occupation. It begins with the international agreements that has subscribed Colombia. It has into account the Colombian Political Constitution which guarantees the right of children and youngsters to basic education and the obligation of the government to fulfill this right; it follows with the policy established by the last two local Government’s Development Plans, from 2003 to 2006 (education policy, infrastructure and operation investment, coverage, transfers from the national government, allocations by students according to the General Contributions System and municipal expenses by student); then, the occupation of all educational public institutions in relation with their installed capacity is assessed, evaluating the growth of student population in each institution and in the zone in which they are located, compared with the population growth in the aforementioned zones; lastly, and based on the previous evaluations, several conclusions are drawn and some recommendations, made.
Acceso abierto
Aplicación de opciones reales en las telecomunicaciones: el caso de una red de banda ancha
(2014-05-12) Cardona-Londoño, D. M. (Diana Maria); Herrera-Restrepo, R. A. (Rafael Alberto)
Determining the financial viability to build a broadband network in a medium size Colombian city such as Armenia requires a financial model that can estimate the free cash flow for this project. However, calculating the net present value with such a model is not enough to determine the project viability. Therefore, the methodology of real options appears as an alternative that offers more flexibility in the valuation and takes into consideration the uncertainty that comes with these types of decisions where the strategies initially planned can be abandoned, reoriented or completely changed.
Acceso abierto
Sistema de gestión urbana para el desarrollo de la estación multimodal del sur del Valle de Aburrá
(2014-05-13) Zuluaga-García, T. (Tatiana); Pérez-Díaz, C. A. (Carlos Andrés)
Accomplishing the urban operation of South Intermodal Transportation Hub as starting point for a new Metropolitan Center in the South of the Aburrá Valley implies developing a methodological path for the complete management of the project from its initial draft up to its construction. An associative scheme among public entities, private investors and land owners, where the State's investment is minimized, is achieved using instruments of planning, land management, finance and social management aiming at the balance of burdens and benefits for all actors.
Acceso abierto
Análisis de riesgo en el proyecto de un sistema de información para la red empresarial Ecocacao
(2014-05-13) Chadid-Botero, G. A. (Gerardo Alberto); Fernández-López, G. A. (Gustavo Adolfo)
This paper presents an analysis of risks on implementing a plan to create an information system for the network Ecocacao. This risk analysis is conducted on the basis of the method described by the Project Management Institute (PMI) and the use of the Monte Carlo technique through simulation using the @RISK software, finally the analysis arrives at the interpretation of results. The goal is to determine the impact of the materialization of risks identified in the project tasks and how they might affect the budgets established.
Acceso abierto
Estructuración de portafolios de acciones en el mercado de valores de España
(2014-05-13) Mesa-López, M. (Miriam); Colorado-González, J. A. (José Adolfo)
This paper uses the portfolio’s modern theory developed by Harry Markowitz in 1952 to find an optimal portfolio that beats the benchmark in the Spanish market. The portfolio selected includes the application of the CAPM model for capital asset pricing. The result is a market’s portfolio with a better yield than that of benchmark and minimum risk levels in the international context.
Acceso abierto
Los diez pilares del mercadeo: cuando las cuatro P se quedan cortas
(2014-05-13) Arango-Muñoz, D. G. (Diego German)
Marketing is an intellectual exercise that allows the directors of all type of organizations to interpret the necessities and expectations of its clients to design attractive enough products for them to like, to feel excited, to buy and repurchase, as well as to recommend to their friends and speak well of them in their social, academic, familiar and business meetings. Traditionally it has been spoken about the 4P´s in marketing: Price, Place, Promotion and Product (or Service), but it seems that it is not enough. Several additional pillars to the 4P are included in this article, and they need to be considered when developing a marketing strategy that fits the present worldwide context. Such pillars are: Necessities of the Consumer, Segmentation, Positioning, Marketing Mix, Marketing Actors, People Involved in the Purchase, Purchase Decision Tree, Marketing Information System, Marketing Planning, and Platform for Change.
Acceso abierto
Evaluación financiera de un sistema de producción de carne en confinamiento
(2014-05-13) Muñoz-Posada, C. (Carolina); Osorio-Trejos, A. F. (Andrés Felipe)
In general, the Colombian livestock farming shows low production and, therefore, low productivity, which means that the profitability is low, since most farms are not designed as a business, they lack of technical records, do not have inventories or projections, unaware of the costs of production, nor have a system of evaluation of the reproduction program; in most cases there is absence of their owners, there is no clear goals or evaluation of existing records, a lack of awareness of the producers guild, ignorance of labor laws, little training and poor quality of life of workers. In this article the confined production is shown, as a good alternative for production in smaller spaces, with a more efficient use of land, decrease in environmental impact and protection of natural resources, better economic development and improved profitability. A herd confined was established in San Antonio de Prado, department of Antioquia, where the project preparation and financial assessment were developed, building financial models according to the information collected.
Acceso abierto
Buy American and Foreign Trade- Dependent Markets: An Analysis of Issues and Remedies
(2014-05-13) Babin, L. (Laurie); Zalai, Z. (Zita)
Thousands of American jobs are being outsourced each month, and protectionism advocates argue that domestic job losses are a direct result of off-shoring and importing. On the other hand, Buy American, a protectionist move, and its direct consequences, hurts U.S. marketers in industries dependent on imports and exports due to the potential conflict between the U.S. and its trading partners. Target markets become impossible to reach, both at home and abroad, while importdependent firms experience difficulties importing their inputs. This paper focuses on issues of Buy American faced by U.S. businesses, the international, legal and ethical dimensions of these issues, past and current actions taken by U.S. businesses in this matter, ramifications of these actions, and recommendations for businesses affected by this movement.
Acceso abierto
Diseño de procesos operativos mediante la metodología de teoría de restricciones en el Parque Explora Medellín
(2014-05-13) Urreta-Arango, J. A.( Jorge Andrés); Aristizábal-Sorza, M. (Mauricio)
The Theory of Constraints (TOC) represents a valuable tool for the systemic improvement of processes since it helps in the identification and efficient use of restrictive resources and, therefore, in the productivity increase of the global system. Due to its effective application in the production field, TOC has widely demonstrated not only its strength, but also its use in the services area, particularly in logistics and management operations. Nowadays, it is considered an important tool for the continuous improvement which generates better results for organizations. This study tries to obtain the maximum benefit in terms of operations planning and visitors flow. TOC, was applied to Parque Explora, an interactive museum of science and technology, opened to the public at the end of 2007 and will certainly become a supporting instrument for the application and dissemination of science and technology in the city of Medellín.
Acceso abierto
Factibilidad del proyecto de explotación aurífera en el distrito El Bagre
(2014-05-13) Correa-Suárez, B. (Bibiana); López-Villegas, N. (Nicolás); Cardona-Múnera, S. (Santiago)
Aligned to the corporate vision of reaching in the year 2020 a production of 500,000 ounces of gold, Mineros S.A. decided to intensify its exploration investments in Colombia and Latin America, in order to set new operations The El Bagre District gold exploitation project constitutes today the first feasible mining district for Mineros S.A. It arises with exploration works carried out in the municipality of Zaragoza that permitted to determine an initial potential of approximately 600.000 ounces of gold. In the execution phase of the project, the development and preparation of the mines will be carried out, as well as the infrastructure and benefit plant constructions, with modern technology, that will process initially 500 tons per day, with a projection of 1.000 ton/day; and expecting with it to maintain an initial annual production of 35.000 ounces and a maximum of 75.000 ounces. Based on these projections, we expect for the project a VPN of COP 122.733´712.068 a TIR of 46% and a period of recovery of the investment of 5 years
Acceso abierto
Relatoría del foro “¿Para dónde va el sistema de salud en Colombia?” Un análisis al sistema de salud en Colombia
(2014-05-13) Tobón-Ospina, S. A. (Sergio Andrés)
Acceso abierto
Directrices de intervención sobre el espacio público: quebrada La Mansión, Comuna 8 de Medellín
(2014-05-13) González-Martínez, L. F. (Luis Fernando); Ortiz-Tobón, L. C. (Laura Cristina)
This paper proposes the guidelines that should lead to the eventual development of the project of the La Mansion Neighborhood Park, towards the consolidation of an urban park that will act as a reference of a neighborhood, zone connector and supplier of public space for the Commune 8 within the concepts of social inclusion and environmental conservation.